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The Habit: A Generational Solution to Addiction Culture
As #techbros cash in on addiction culture, can generational connection be the cure?

Rebecca Martell
Mar 6, 20247 min read


The Christmas Gambit: Risk, Reward, and Saecular Winter
The Christmas Gambit is the calculated risk we all must take, to give up something to gain even more.

Rebecca Martell
Dec 17, 20238 min read


The Muscle: Meaning Versus Monolith in the New Millennium
Mediocrity neither surprises nor delights. Monoliths are boring. But right now, both have a lot of money and muscle.

Rebecca Martell
Jan 16, 20238 min read


Commodifying Virtue (Part Two): Gen Z / Homelanders' Big Plans
I believe the Dream Merchants will return. But Homelanders' potential, their capacity for greatness, depends on us today.

Rebecca Martell
Aug 15, 202210 min read


Commodifying Virtue (Part One): Boomers' Little Boxes
Whatever it is that Baby Boomers do to signal virtue and seek validation, it's on a grand scale. And it has serious implications for us all.

Rebecca Martell
Jul 23, 20228 min read


Frayed: Tribalism, Twitter, and the End of Tolerance
What happens to our nation when individuals trade integrity for fame? For some, tribalism may be key to surviving the fallout.

Rebecca Martell
Apr 26, 20226 min read


Rebecca Reviews: Zero Hour for Gen X by Matthew Hennessy
What if nostalgia is an expression of grief? A book review of Zero Hour for Gen X by Matthew Hennessey (Encounter Books, 2020).

Rebecca Martell
Mar 22, 20225 min read


Monopoly for Millennials: The REAL Real Estate Problem
It's not the flippant rendering of real-life woes that bothers me with Monopoly for Millennials. It's the attitude that real estate is not

Rebecca Martell
Jun 24, 20214 min read


Take That Hill! : The Militant Mindset of Millennials
When the Millennial Generation sets a target, the target gets hit-- with collective force.

Rebecca Martell
Oct 5, 20204 min read
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